Pure Storage enables Taeknizon to enhance cloud services


Pure Storage, which delivers advanced data storage technology and services, announced that Taeknizon, a fast-growing private cloud services company, has deployed Pure’s infrastructure and Pure as-a-Service to enhance the performance and availability of its cloud services for UAE businesses. The solutions also enable Taeknizon to onboard new customers in under half a day and extend powerful ransomware protection to its entire cloud customer base as it’s included in Pure’s solution as standard.

Recognising the pressing need for UAE organisations to digitise their operations through the pandemic, Taeknizon established its cloud business in 2020. Overwhelming demand for these services has driven more than 30% year-over-year growth but momentum was hampered by the need for constant storage upgrades. To keep its growth on track, Taeknizon turned to Pure as-a-Service.

“As a cloud provider, we’re strong OpEx advocates, so Pure’s subscription-based storage was a no-brainer,” says Pramod Deshpande, Lead Cloud Architect at Taeknizon. “We only pay for what we use, and we charge customers based on monthly usage — it couldn’t be simpler.”

With Pure fully managing the infrastructure, Taeknizon’s IT team saves an average of 12 hours per week. Freedom from capacity constraints also gives the team confidence to constantly seek out new customers without concerns of delays to onboarding. With Pure, the company can complete cloud migrations for its customers in under two weeks, and onboard greenfield customers in less than half a day.

Pure provides Taeknizon with proven availability, and consistent single-millisecond latency for its clients’ most demanding workloads, while features such as SafeMode speed recovery and mitigate the effects of ransomware, enabling Taeknizon to provide its customers with powerful ransomware protection as a complimentary service.

With its new storage model proving highly effective in the UAE, Taeknizon is keen to expand its cloud offering to customers beyond the Emirates. “Before the end of 2023, we plan to establish cloud data centres in Saudi Arabia, Egypt, and India with Pure as-a-Service ensuring that our customers always benefit from the latest in high-performance flash storage. Pure will also be the rock-solid foundation on which we will soon introduce our Solution-as-a-Service, IoT, and AI and ML cloud services,” Deshpande said.

“We are proud to support Taeknizon as it empowers regional businesses to achieve their cloud ambitions. Backed by our subscription model, they can confidently build these offerings on market-leading flash technology. This enables them to focus their efforts on innovation and the introduction of new offerings that cater to their customer’s evolving needs,” said Omar Akar, Regional Vice President, Middle East & Emerging Africa, Pure Storage.

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