Brother launches the SP-1 Sublimation Printer

Brother International (Gulf) has introduced the Brother SP-1 Sublimation Printer, a game-changing addition to the world of creative printing and customization. Designed to empower individuals, small businesses, and hobbyists, the SP-1 offers high-quality sublimation printing in a compact and user-friendly format. Whether you’re an entrepreneur, a crafting enthusiast, or simply someone who loves to personalize, this innovative printer is your gateway to limitless creativity and customization.The SP-1 Sublimation Printer is engineered to bring designs to life with brilliant, high-resolution prints. Whether it’s custom apparel, mugs, coasters, promotional products, or other polyester and polymer-coated items, this innovative printer ensures professional-grade output that’s perfect for personalization and branding.

Key Features of the Brother SP-1 Sublimation Printer:

• Professional-Quality Sublimation Printing: Produces vibrant, durable, and fade-resistant designs.
• Compact and Space-Saving Design: A sleek, space-saving printer making it ideal for home studios and small businesses.
• Wireless Connectivity: Seamlessly connects with mobile and desktop devices for hassle-free printing.
• Effortless Setup & Intuitive Controls: Beginner-friendly yet powerful tool for professional printing.
• Comes with a Complete Starter Kit: Includes sublimation paper and a full set of sublimation inks, ensuring users can start creating right away.
• Seamless Integration with Artspira: Access a vast library of design templates and tools for enhanced creativity.

With the SP-1 Sublimation Printer, Brother aims to simplify the sublimation printing process, making it accessible to users of all experience levels. Whether an entrepreneur looking to expand their product offerings or a craft enthusiast eager to personalize everyday items, the SP-1 provides an all-in-one solution to meet creative needs.

Unlike traditional printing, sublimation technology allows for full-color, edge-to-edge designs that become part of the material itself – resulting in durable, high-quality finishes that won’t peel, crack, or fade. Combined with the power of Brother’s Artspira app, users gain instant access to a world of inspiration, including templates and design tools.

To celebrate the launch of the SP-1 Sublimation Printer, Brother hosted exclusive launch events in Dubai and Abu Dhabi in January 2025, bringing together industry professionals, business owners, and creative enthusiasts for a live demonstration, discovery of the seamless integration with the Brother Artspira app, and of course network with the rest of the community. Attendees

In addition to the back-to-back launch events, Brother showcased the SP-1 Sublimation Printer at FESPA Middle East 2025 and Brother Corporate Roadshow in the same month. The events provided an ideal and bigger platform for Brother to demonstrate the printer’s capabilities and features, connect with business owners and industry professionals, and highlight the machine’s potential for transforming personalization and branding in the region.

The Brother SP-1 Sublimation Printer is now available in the Middle East and Africa through authorized Brother retailers and online channels.