Acronis unveils GenAI Protection to help MSPs control GenAI usage across client environments

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Acronis, a global leader in cyber protection, has announced the launch of Acronis GenAI Protection, a monitoring and security solution that enables managed service providers (MSPs) to control generative AI usage across client environments, preventing sensitive data exposure and protecting against malicious prompt manipulation. Acronis GenAI Protection represents the initial phase of Acronis Cyber Workspace, with additional capabilities planned for release to deliver a protected AI workspace, natively integrated into the Acronis platform.

As organizations rapidly adopt generative AI tools, businesses face growing risks related to data leakage, shadow AI usage, and malicious prompt manipulation. Many consumer-grade AI tools lack enterprise visibility, while enterprise solutions are not designed to be delivered and managed through MSPs. Acronis GenAI Protection addresses this gap by providing partners with a purpose-built solution to monitor and secure generative AI usage across SMB environments.

Acronis GenAI Protection is designed to be provisioned, managed, and monetized by MSPs. Through a centralized console integrated into the Acronis platform, service providers can monitor AI usage across customer environments, including policy enforcement, reporting, and risk mitigation, while protecting generative AI interactions alongside data, applications, and endpoints.

“Generative AI adoption is accelerating, but it introduces new risks that businesses are not fully equipped to manage,” said Gaidar Magdanurov, President at Acronis. “MSPs are uniquely positioned to help businesses adopt AI securely, but until now they haven’t had the right tools to monitor and manage it effectively. GenAI Protection enables MSPs to turn AI security into a managed service, creating new revenue opportunities while protecting their customers from emerging risks.”

Acronis GenAI Protection delivers comprehensive visibility and security for AI usage without the need for additional point solutions or enterprise-grade complexity. It enables organizations to discover and monitor generative AI applications across endpoints, providing clear insight into adoption patterns and potential risk exposure. The solution also safeguards sensitive data by inspecting prompts for PII or PHI, preventing unauthorized sharing with public or unsanctioned AI tools. In addition, it strengthens defenses against emerging AI threats by detecting and blocking prompt injection attempts and other forms of AI abuse designed to manipulate outputs or compromise workflows.

“AI is now mainstream for SMBs, with over half using AI tools, led by marketing and sales seeking scale, productivity, and efficiency,” said Matthew Ball, Chief Analyst at Omdia. “While most adoption runs through SaaS, growing use of consumer AI, sanctioned or not, generates new security risks that create new requirements for MSPs to actively manage.”

As AI continues to evolve, Acronis plans to introduce additional AI-powered capabilities to protect, manage, and automate AI services and tools within its broader Cyber Workspace offering. These enhancements are designed to boost productivity and automation, enabling MSPs to streamline day-to-day operations while strengthening data and asset protection.

Acronis GenAI Protection is now generally available globally.

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